Monday, October 15, 2007

Oh man: This has to be burning Howie Carr ...

This "Virutal Howie" feature on the WRKO Web site is burning up the New England media landscape today: ["WRKO"] ... while the Boston radio gabber headed into court today to plead his case: ["Howie: Let me be heard on... 'TKK"].
Is anyone taking odds on what the outcome of the case will be? If you are, I want in on the action!
But, if you think about this for a second, WRKO must think they are going to lose. Otherwise, why would they put the Virtual Howie feature up AS A HAND PUPPET!?! If it were just another feature, it would be downloadable tracks, maybe a cute cartoon. But a HAND PUPPET? I know what that tells me. It's humiliating ... and it has to be burning Howie right now.
Question: Do they really think Howie is going to go back and work for those people after that? Well, I guess, if the price is right, he would probably go back. But, maybe not. He doesn't seem to be budging - even with a $7M matching contract offer.
A Google News search on the court case led to this story posted by the Boston Globe about 45 minutes ago: ["Carr awaits ruling on return to the airwaves"].

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